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Creating Winning Webinars: Getting Your Message Out

Internet Marketing

Creating Winning Webinars: Getting Your Message Out

1 Day

Creating Winning Webinars: Getting Your Message Out

Internet Marketing

Webinars are now a common and effective tool being used by thousands and thousands of companies and people, across all industries. They are being used for everything from training to customer service, and education to marketing. Webinars are an affordable means of connecting with your staff, customers and online community.

This course will take you through the entire process of creating an effective webinar.

  • Why and how to use webinars
  • Defining your webinar objectives
  • Choosing the structure and content of your webinar
  • Creating the outline
  • Choosing the platform

This course will offer an introduction to webinar creation and provide you with a tool that is both appealing to you, the creator, and webinar attendees. With millions of webinars taking place online every month this is a medium to be embraced.

This one-day workshop will help you teach participants:

  • Understand what webinars are and why they are important to your workplace
  • Implement best practices when developing and delivering webinars
  • Choose appropriate structure and platform for your webinar
  • Outline a webinar for your development and delivery

Course Overview

You will spend the first part of the day getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives.

Webinars Defined

This session looks at what a webinar is then digs deeper into the exploration of ingredients for a successful webinar.

Best Practices

There are several Do’s and Don’ts to consider when creating and delivering a webinar, and they will be discussed here. You will learn about avoiding Delivery Disasters along with Keys to Success and how to engage them.

Choosing the Structure

You need an idea of your target audience, their expectations, and your deliverables and goals. This session looks at goals and expectations of yourself and your audience through the lens of a structure that can serve you best.

Creating the Outline

In this session, students will learn about the components needed to build a solid foundation for a webinar. Students will also learn the formula for how to design and deliver an effective webinar.

Choosing the Platform

This session looks at the delivery methods available for webinars. Here, students are going to learn the questions to ask when examining platform choices, and will compare and contrast the various options to select the best one.

Workshop Wrap-Up

At the end of the course, students will have an opportunity to ask questions and fill out an action plan.

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Creating Winning Webinars: Getting Your Message Out